The Pragmatic Strategist

Interactive Austin Keynote Videos

The second annual Interactive Austin Conference has wrapped up, and in true social media fashion, there is no shortage of online accounts of the day’s activities (with more to be coming over the next few days, no doubt). Online already are keynote coverage posts by Ricci Neer, for each Dion Hinchcliffe, Sam Lawrence and whurley. [...]

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Interactive Austin Conference Overview

This week was the second annual Interactive Austin Conference. Focusing on the value of social media for business, AI09 convened a broad spectrum of experts, locals and practitioners to share, debate, network and learn about how to take advantage of social media for the benefit of business. Keynotes Starting off the day was industry leading [...]

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Interactive Austin Recap and Panel Video

Interactive Austin is now over, and it was an interesting and eventful day — particularly for those of us who are local and did a decent job of spending the day doing some good networking. I don’t have a huge amount to write about it, because others have done a far better job, so here [...]

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Language, Innovation & Social Media for Business – Sam Lawrence at Interactive Austin

The former CMO of Jive Software, Sam Lawrence, spoke to a crowded room at Interactive Austin this morning. His message was on the lessons needed to specifically apply in order to make social media work in your business. How We Say What We Say One of the challenges social media evangelists face is based on [...]

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Qualities of a Great Speaker – Connecting with the Audience

The last speaking quality I want to cover in my series on what makes a quality public speaker is the ability of a speaker to connect with their audience. There are thousands of ways to do this, and how a speaker goes about it will often be dictated by a combination of their content (as [...]

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Qualities of a Great Speaker – Authenticity

In my original blog post on this topic, the second quality I listed as being necessary in a great speaker is authenticity. Authenticity is difficult to quantify, but we know it when we see it. And when it comes to a speaker, it makes a huge difference in how we view what they say. A [...]

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Qualities of a Great Speaker – Educational Value of Content

As noted in my previous blog post on this topic, the first quality I believe is necessary in a great speaker is for them to be educational in some way. In my recent bout of conferences, I have seen speakers who fall all over the quality spectrum, but the ones that were truly good ensured [...]

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