Why Winning the "SEO Game" is About Your Content

Why Winning the "SEO Game" is About Your Content

As a content strategist one of the things I spend a great deal of time discussing with entrepreneurs is SEO.  As I’ve written here before, my first goal in any SEO discussion with someone is to help educate them on what SEO is and isn’t, and what it really can do versus what it really [...]

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Canines, Trains and Really Great Parties

Canines, Trains and Really Great Parties

One of my favorite things about the information economy is the extent to which a highly commoditized, social web lowers the barrier to entry for prospective entrepreneurs.  While some of us elect to dive into owning our own business head-first with little or no safety net, that’s not the best way for some people.  Many [...]

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Through the Entrepreneurial Looking Glass

Through the Entrepreneurial Looking Glass

In a recent blog post, author Scott Ginsberg recently asked Have You Executed These Ten Essentials of Entrepreneurial Excellence? He then listed off the ten things he highlights as essential for entrepreneurs to be truly successful:

Prestige requires pandemonium
Confidence requires congruency
Fame requires flexibility
Success requires surrender.
Creativity requires curiosity
Originality requires murder
Serendipity requires strategy
Dominance requires discomfort
Matchlessness requires relentlessness
Remarkability requires [...]

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