Life-in-Progress

Free Tools for Entrepreneurs – WordPress

The single biggest struggles I encounter with entrepreneurs trying to build a business is marketing.  Some small business owners don’t think about it; some don’t understand it; some don’t like it; some cling to the belief that it simply shouldn’t be necessary, as long as their product is good enough.  One way or another, though, [...]

Continue reading...

Why Winning the “SEO Game” is About Your Content

As a content strategist one of the things I spend a great deal of time discussing with entrepreneurs is SEO.  As I’ve written here before, my first goal in any SEO discussion with someone is to help educate them on what SEO is and isn’t, and what it really can do versus what it really [...]

Continue reading...

Lies, Damn Lies and SEO

One of the reasons that I have always loved being in the web business is because things constantly change.  When I first got online in 1993, we used bulletin board systems and monochrome monitors.  When I got my first tech job in 1996, everything was about corporate Windows networks and preparing for Y2K (remember that?).  [...]

Continue reading...

We Never Called it "Cyber Monday"

I’ve been feeling nostalgic this week. After so many years in ecommerce, supporting catalogers and retailers whose year entirely revolved around the Christmas season, I am almost at a loss for what to do if I’m not running around putting out fires from Thanksgiving weekend up until the week before Christmas. Strange as it seems [...]

Continue reading...

VIDEO – Say No to SEO

Jonas and I continue our discussion regarding content strategy for entrepreneurs, and what that specifically means when it comes to SEO. Send to Facebook

Continue reading...

VIDEO – Web Content for Entrepreneurs

Here is the recent video I did with Jonas Lamis from Tech Ranch, about the services we provide around strategy and project management consulting to entrepreneurs. We discussed personal branding and how to advance both your self and your business through online marketing strategies. Send to Facebook

Continue reading...

Trick Questions

Some questions are just a trick. The interview process is full of these: there really is no right or wrong answer. The point is just to read something into which option you pick. My favorite of these is the famous one: “Which is more important to you: being liked or being respected?” As a boss, [...]

Continue reading...