The Pragmatic Populist

Why Winning the "SEO Game" is About Your Content

As a content strategist one of the things I spend a great deal of time discussing with entrepreneurs is SEO.  As I’ve written here before, my first goal in any SEO discussion with someone is to help educate them on what SEO is and isn’t, and what it really can do versus what it really [...]

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Lies, Damn Lies and SEO

One of the reasons that I have always loved being in the web business is because things constantly change.  When I first got online in 1993, we used bulletin board systems and monochrome monitors.  When I got my first tech job in 1996, everything was about corporate Windows networks and preparing for Y2K (remember that?).  [...]

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We Never Called it "Cyber Monday"

I’ve been feeling nostalgic this week. After so many years in ecommerce, supporting catalogers and retailers whose year entirely revolved around the Christmas season, I am almost at a loss for what to do if I’m not running around putting out fires from Thanksgiving weekend up until the week before Christmas. Strange as it seems to [...]

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