Life-in-Progress

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About Me

Posted by Alora

Alora C. ChistiakoffAlora C. Chistiakoff first got online as a journalism student in 1993; she got her first tech industry job in 1996. Since then, she has spent her career as a change agent in the technology field, with a particular emphasis on eCommerce. Originally from the San Francisco Bay Area, Alora has also lived and worked in both New York City and Austin, Texas.

Though she has worked in different types of environments, her real passion is small business and technology startups that allow her the opportunity to wear many different hats. As someone who grew up in a family-owned business, Alora is an evangelist for the value of cloud computing and SaaS for small business.

As an early adopter, Alora is often quick to experiment with new technologies or solutions, to identify potential business application ahead of industry curves.  A project manager by discipline, Alora’s strength is in bridging the gap between business and technology to right-size solutions to the needs of an organization.

Alora studied Organizational Behavior at the University of San Francisco. She and her husband, Charles Andretta, II, currently live in Austin, TX where he runs his startup, BrainMatch, and where Alora works for SysIQ, Inc., a San Francisco-based ecommerce implementation firm, with development teams in the Ukraine.

Alora can be reached via email or Twitter.

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